Content Curation

Curation is an art. It’s all about finding, sifting, arranging, contextualizing, and then sharing information. Curation is intentional. When you curate content well, you are providing the highest quality, most relevant, timely, and valuable content for your audience…in a way that’s organized and easy to access.

At GP Strategies, we help organizations identify and execute a content curation strategy. Successful integration and execution help with a variety of performance and learning issues:

  • Employees find it most difficult to learn, not because there isn’t enough content, but because there is too much of it, and they cannot find what is valuable. A content curation strategy takes the complex and filters only what’s relevant, saving time and effort.
  • Employees want meaningful, guided experiences – on their own time and on demand. A content curation strategy can help build self-directed “pathways” that include context to the employee’s role and function and push learning into the workflow…blurring the lines between work and learning.
  • Employees don’t always think of the LMS as a place to look for information. Our content curation services can help identify the most pertinent training and content, and using enabling technologies, can help aggregate from the LMS.
  • Learning and Development teams cannot create new content fast enough to meet demand of their business partners. A content curation strategy can reduce some of the requirements for new content development by leveraging existing internal and external content.

GP Strategies’ content curation team has the skills to:

  • Quickly understand client needs, including roles, structure, and culture.
  • Assess current state of internal content and external subscriptions and determine what content best accomplishes desired goals.
  • Design meaningful learning pathways that provide context so that the content is tied to viable business and performance outcomes.
  • Share the content with the right people at the right time by leveraging technology or creating a package that delivers the program to the audience.
  • Broker permissions and conversations between client and content owner.
  • Assist vetting learning technologies based on an organization’s needs through integrating and implementing the technology into the organization’s ecosystem.
  • Determine if the content curation strategy is effective through an evaluation strategy.

Related Content

WEBINAR | Content Curation: What is Anchoring Your Strategy?

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BLOG | Anchoring Your Content Curation Strategy

BROCHURE | Content Curation Strategy

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BLOG | 10 Myths About Content Curation

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