Author: Rocky Ellens

Rocky Ellens is a GP Strategies Sales Enablement Practice leader, helping drive client business-to-business sales team performance. Rocky has over 15 years of experience providing innovative thought leadership and performance consulting across Fortune 100 clients in Manufacturing, Retail, Finance, Food and Beverage, and IT market segments. He holds an MS in Human Resources and Organizational Development. He is a retired Army Colonel experienced at providing a foundation of leadership training and teaming designed to pull work groups together in pursuit of a common objective or goal. Follow Rocky on LinkedIn

Tools for a Better Data Strategy

Awhile back I was consulting on a project where the client wanted to apply more science to their decision-making. Though…

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Decision Before Data

In my consulting career I find that more and more executives are relying on data versus intuition to make business…

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