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Sales Strategy and Performance Consulting

Maximize sales performance

Most business success starts with sales success. Achieving that success depends on ambitious sales strategy, product development and launch, effective outreach and communications, a proficient salesforce, and agile and responsive after-sales distribution and service.

We’ve assisted thousands of businesses in the design and execution of comprehensive multi-market, multi-channel, multi-year sales strategies that have resulted in some of the most successful improvements in their histories. Our expertise, experience, strategies and execution solutions will help you achieve that pinnacle and surpass your goals.

Execute the solutions to out-perform expectations

  1. Product Launch & Knowledge

    Sales goal achievement begins with product proficiency and effective market introduction and roll-out.

    Today’s customers know more and expect more. Prepare your enterprise and workforce to meet the need.
    Learn from our experts.

  2. Sales & Customer Experience

    Today, with relationships rising in priority, customers covet innovative experience personalization strategies.

    Customers, distribution and sales are changing across the board, and fast. We enable your workforce to succeed.
    Enhance the experience.

  3. Sales Training

    Sales performance depends on sales proficiency, not just what is done, but how it is done. We have proven performance improvement solutions.

    Your future success depends on navigating the new normal in sales solutions and sales management.
    Supercharge your sales force.

Case Studies

Explore our real-world client success stories.

Business Impact
Increased Pipeline and average deal size
Decreased length of sales cycle

Global Credit Bureau Transformational Approach to Sales Training

The burea was roughly two years away from going public, and senior stakeholders hired a globally renowned management consulting firm to conduct a salesforce optimization analysis.
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Business Impact
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Over 2000 incremental sales attributed to this program
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Attendance of over 7500 sales consultants

Reinventing Sales and Competitive Training at a Major Automotive Brand

In late 2018, a major automotive brand released a new product into a highly competitive full-size light duty pickup truck market in the United States and this product launch was critical. This automotive brand sought a new approach to its sales training model, with the goal of creating a lower-cost yet further reaching and more effective solution.
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Business Impact

Understanding Customer-Centered Sales Culture at a Large Bank Holding Company

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Business Impact

Developing the Sales Force at CooperVision

For a 2017 conference, the sales managers planned to present workshops on three different topics: The Business of Optometry, 1 Day Strategy Execution, and Business Selling Conversations. To prepare their sales managers to facilitate these workshops, CooperVision enlisted the help of GP Strategies.
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Comparison of the ride quality between the 3 trucks. Now I can honestly tell customers we are better!

Program Trainee